Marketing Services Survey

Gradelink currently provides marketing services in the form of highly effective school websites. We’re looking to expand our service offerings and need your feedback about the type of marketing services you need most. Complete a short survey you’ll be entered to win a $100 Amazon e-gift card delivered via email.

Survey time: 5-10 minutes.

Step 1 of 5

20%

Your Name*

First Last

Your Role*

Email*

Gradelink School ID & School Name*

Which of the following would you be interested in purchasing from Gradelink*

Who is currently providing these services for you?*

If you marked that you were “not doing” some of the marketing activities mentioned previously, what is the main reason for not doing them?*

No time

Too expensive to outsource

I don't really understand what it is

Running Ads

In this section, we would like to learn your thoughts specifically regarding running online ads.

If you were to get lots of inquiries and no sales, that would mean:*

The ads were successful. It’s the school staff’s responsibility to follow up with inquiries.

The ads were not successful.

How valuable is each service to your organization?*

Social Media

In this section, we would like to learn your thoughts specifically regarding social media.

If your school was able to have new posts on social media 3x a week but got little or no engagement (likes/clicks/comments etc.) that would mean:*

The social media campaign was successful, and we need to dig deeper to see why we have low engagement.

The social media campaign was not successful.

The purpose of posting on social media is to (select all that apply):*

Get inquiries from prospective clients

Communicate with current students/parents

Maintain a professional profile on social media for online visibility

How valuable is each service to your organization?*

Landing Pages

In this section, we would like to learn your thoughts specifically regarding collecting Inquires and seeing how people found out about your organization.

If you started getting more inquiries than normal that would mean:*

The online inquiry form was successful at persuading people to inquire

Some other reason, such as word of mouth, is causing people to inquire